PepsiCo Sun Brand Movie

  • Date
    July 2014
  • Client
    PepsiCo, USA

About this project

2014 World Premier at Marketing Conference
The objectives for the Sun Master Brand Movie are two fold:
1) To create a clear and vivid brand vision for Sun that's brought to life in way that ensures everyone truly 'gets it'.
2) To gain buy-in to the brand vision and align the markets behind this commonly shared direction by engaging peoples' hearts as well as their minds .
To achieve the goals that the client wanted, we work together with them on the video production and in the post production process we complete the look&feel that the brand needed.

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